Top 5 Social Networking Apps Performance in Ukraine Q4 2021

In the fourth quarter of 2021, the top 5 social networking apps in Ukraine demonstrated diverse performance trends across downloads, revenue, and active users. This analysis, based on data from Sensor Tower, offers insights into the weekly metrics of these apps.

Mamba: Dating, Meet New People experienced a consistent weekly revenue, starting around $12K and peaking at $13.2K in mid-October. Weekly downloads fluctuated slightly, reaching a high of approximately 9.4K in mid-October and ending the quarter with around 8.6K. Active users saw a gradual decline from 191K to 176K over the quarter.

VK: social network, messenger showed notable revenue growth, starting at $4.2K and peaking at $9.4K in mid-October. Downloads increased steadily, reaching up to 33K by the end of December. Active users fluctuated, with a peak of 4.8M in late October, before ending the quarter at around 4.5M.

Rakuten Viber Messenger maintained a stable revenue between $2.9K and $3.5K. Weekly downloads saw significant spikes, with the highest at approximately 137K in early October and another peak of 130K at the end of December. Active users remained relatively stable, hovering around 12.9M and ending the quarter at 12.4M.

Reports: Followers Tracker had a steady revenue pattern, starting at $1.3K and peaking at $1.9K in mid-October. Downloads peaked at 4.7K in mid-October, with a gradual decline to about 2.2K by the end of December. Active users remained consistent, fluctuating around 23K throughout the quarter.

Discord - Talk, Play, Hang Out saw a steady increase in revenue, peaking at around $2.9K in late November. Downloads showed an upward trend, reaching a peak of 33K in the final week of December. Active users also increased, starting at 1.7M and ending the quarter at approximately 2M.

For more detailed insights and data, visit Sensor Tower.